It was so much fun to learn more about Memphis and the history of Elvis. A.Schwab hosted an event for the launching of the Memphis Map for Elvis Fans . This event really was made possible through the efforts of two New Yorkers. Andrea Shaw and Alan Grossman are fans from New York City who came to Memphis looking for Elvis and ended up falling in love with the city. Years ago they visited Memphis to see Graceland and discovered there was no single map to guide them to other Elvis sites in the city. After 3 years of research they hired one of the country’s top map illustrators along with an award-winning art director/graphic artist to produce the first illustrated map of Memphis that is based on Elvis’s life. Memphis historians Jimmy Ogle, Mike Freeman, and Sue Mack were all present. It was great to learn how they all worked together to create the map and give Memphians and Elvis Fans such a treasure. Things I learned from this event that are beneficial for all events include:
Use YOUR Business Locale for Events
Tourists as well as local residents love to come to events that provide value and learning.
Give Free Gifts to Attendees
The first 50 people to arrive received a free map. This is no ordinary map. There are over 100 hand-drawn illustrations that show the world Elvis knew and sites that are new that visitors are sure to want to visit. This free gift is something that I’m sure to tell lots of my friends about…..and so will the other 49 people who received maps.
Invite Authorities to Speak
History is fascinating to me. I love to listen to others that really have a passion for their topic. That passion is contagious! Memphis celebrates Elvis Week every year. It was so nice to learn more about my adopted city and the history of Elvis, The Blues, Beale Street, and Memphis. Jimmy Ogle , Mike Freeman and Sue Mack all worked closely with Andrea Shaw and Alan Grossman to make this event and the Memphis Map for Elvis Fans possible.
Invite Everyone to Come!
I did not grow up being an Elvis fan. I do however love many of his songs. I also love learning about the history behind the man. My business is Classic Legacy custom gifts and jewelry. A. Schwab is one of our customers and I love learning about what makes my customer’s business work! I was so glad that they invited everyone! I do love history and it is fascinating to learn more about Memphis. The Classic Legacy group enjoyed this event!
Thanks especially to Tommy Foster at A.Schwab for helping to organize this event. I treasure my Memphis Map for Elvis Fans. Thank you also to Andrea Shaw and Alan Grossman for creating this map!
